The program focuses on effective marketing management and planning at a strategic level, customer-oriented marketing, and an innovative corporate culture. Incorporating the latest marketing concepts and techniques, it examines the knowledge and skills required by marketers and business leaders today to achieve a sustainable competitive advantage.
入学条件
Students should have obtained any undergraduate or postgraduate degree with significant marketing content or a non-marketing degree plus three years marketing management experience. In addition they should also have six years operational marketing experience, three of which should be at a senior level. Other appropriate qualifications are reviewed on a case to case basis.
願書について
Students must submit the completed application form along with the non refundable application fee of S$107. In addition to this they must also submit certified true copies of all education certificates and transcripts, detailed profile - curriculum vitae and statement of personal and career objectives.
モジュール
The modules are as follows: Emerging Themes, Analysis and Decision, Marketing Leadership and Planning, Managing Corporate Reputation.
住所:
100 Orchard Road #04-100
Concorde Hotel (fka Le Meridien Hotel)
Singapore
238840
Singapore
+65 6720 3333
Aventis School of Management
住所:
100 Orchard Road #04-100
Concorde Hotel (fka Le Meridien Hotel)
Singapore
238840
Singapore
学校施設について:
Aventis School of Management is the leading Graduate School in the area of professional development and executive education. Unlike other major business schools which rely heavily on academic research and publications, Aventis’s rich industrial heritage sets it distinctively apart from the rest, with its unwavering commitment towards delivering practical and industry driven curriculum. Aventis serves as the locus for professionals and senior executives to share; exchange and explore real life solutions to business challenges. Aventis School of Management in partnership with Baruch Business School of the City University of New York (CUNY) offers a suite of Executive Masters’ and Graduate diploma programs. Founded in 1847, CUNY is the largest urban public university in the U.S.A. Its Baruch Business School is fully accredited by AACSB and continuously rated as a top business school. A pioneer in executive education, Baruch offers intensive one year executive masters’ degrees worldwide. Its advantages include: Unique AACSB-accredited executive master programs exclusively taught in English; American education, international perspective, a global focus, in the heart of Asia; Flexible format to match the life and needs of professionals, classes meet Friday evenings and weekends in the center of Paris in a stimulating setting; World renowned faculty who are experts in modern cutting edge theories and their practical business applications; Strong worldwide network of CUNY’s 950,000 alumni based outside the US in addition to the American alumni.